Viva Vegas TV Launches in the United Kingdom with Viva Luxe during London Fashion Week
Viva Vegas TV / January 4th, 2019
LONDON, January 4th,2019 /For immediate release/ — Las Vegas’ leading event and entertainment agency, Future M3dia Group, is announcing it’s first foray into Europe with a content takeover of London Fashion Week. The brand used will be Viva Luxe with a focus on high-end couture. Future activations will partner with the leading global brands in the entertainment, fashion and luxury space.
Ten year anniversary continues with international expansion to Europe.
This week long event will enable Viva Luxe and Viva Vegas TV to continue to refine their marketing strategies. Together they will reach top markets throughout Europe, expand their influence in key demographics and create fresh content for fans.
“We’re excited to expand our brands internationally to multiple countries in Europe starting with the iconic London Fashion Week,” said Future M3dia Group founder and CEO of Viva Vegas TV Sancho Van Ryan.
“Viva Luxe has already done major fashion events with it’s own Gatsby Gala. It’s a series of charity runway shows with an exclusive catwalk by Saks 5th Avenue , partners included YSL, Ermenegildo Zegna and Porsche. “Pushing the envelope is in our company DNA, so I feel like London Fashion Week is a logical next step.”
“I love the world of Couture and high fashion and you can’t get a better foothold in Europe than London Fashion Week. We will begin with creating our quality signature content, and announce events and new partnerships in the months to come. This is in line with our shift into major global events like Miss Universe, major sporting events and art/film festivals.”
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“The complementary strengths of our two companies will enable us to engage even more deeply with our clients and venue partners, continue customizing our content to their preferences and laser focus our marketing initiatives as we grow our platform around the world.”
Nikki James is an entrepreneur and business owner with dual residency in Columbus, Ohio and Cambridge, England. She has been the founder and CEO of BFF Petsitters, a pet service that mirrors the “Uber” platform, for more than 10 years. She is also an active member of the Powell Chamber of Commerce, Hilliard Chamber of Commerce, and Dublin Chamber of Commerce in Ohio. Her company holds an A+ rating with the Better Business Bureau. Nikki is an on-air radio personality and cohost of “The Biz” in Columbus, Ohio and in London, England. She is also an international beauty consultant for multiple beauty pageants and fashion events like Viva Vegas TV’s Bikini Invitational in Las Vegas, Nevada. Nikki is the Vice President of Sales and Marketing with Viva Vegas TV as well as an international correspondent for the Las Vegas based company. She specializes in sales, marketing, networking, funding acquisition, event planning, and advertising. She is also actively involved in charitable programs all over the globe with nonprofits such as The Leukemia and Lymphoma Society, Columbus homeless shelter, and the 411 Foundation.
Sancho Van Ryan is an Australian entrepreneur and business owner in Las Vegas. He is the founder of Future M3dia Group, CEO of Viva Vegas TV & sits on the Board of Directors for the Official Nightclub Hall of Fame. He is an on-air personality and specializes in event based marketing, social media and content creation. He also is actively involved in the community through charitable programs with Three Square, The Leukemia and Lymphoma Society, XS and Tryst Toy Drive and The Shade Tree.
Future M3dia Group, through its portfolio of brands (Viva Luxe, Viva Vegas TV & 3ngage) has worked with global icons in hospitality and entertainment across North America including: Wynn/Encore, Saks 5th Avenue, YSL, Cadillac, Baha Mar, Miss Universe, Miss USA, Porsche, MGM Resorts International, Caesars Entertainment, Insomniac, W Hotels, SLS Hotels, SBE, Hard Rock Hotels, Maxim USA, Playboy, UFC, Monster Headphones, Ermenegildo Zegna and many more.
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